APA   Click to copy
Kampherm, M., & Harris, R. A. Ethos management in political marketing videos. In A. Marland, T. Giasson, & E. Dubois (Eds.), Political Marketing in a Canadian Election (pp. 312–342). UBC Press.

Chicago/Turabian   Click to copy
Kampherm, Monique, and Randy Allen Harris. “Ethos Management in Political Marketing Videos.” In Political Marketing in a Canadian Election, edited by Alex Marland, Thierry Giasson, and Elizabeth Dubois, 312–342. Communication, Strategy, and Politics. UBC Press, n.d.

MLA   Click to copy
Kampherm, Monique, and Randy Allen Harris. “Ethos Management in Political Marketing Videos.” Political Marketing in a Canadian Election, edited by Alex Marland et al., UBC Press, pp. 312–42.

@inbook{kampherm-a,
  title = {Ethos management in political marketing videos},
  chapter = {12},
  journal = {Political Marketing in a Canadian Election},
  pages = {312-342},
  publisher = {UBC Press},
  series = {Communication, Strategy, and Politics},
  author = {Kampherm, Monique and Harris, Randy Allen},
  editor = {Marland, Alex and Giasson, Thierry and Dubois, Elizabeth},
  booktitle = {Marketing the vote:  Election strategy and campaigning in Canada}
}